Are you building for growth or longevity? To some people, these are the same thing ... but they’re not. While growth can help create longevity for your business, both objectives require an entirely different strategy to achieve them.
As it relates to your company or brand website, a growth objective demands a unique focus that you won’t necessarily have if you’re simply targeting a product launch. So, what is growth design? In this post, we break down this newer design concept while outlining best practices to help you master this strategy.
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