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How to Structure Your Lead Nurturing Forms for High Conversions

People are hesitant to give out their information online, and you can’t blame them. Every website is chomping at the bit to spam users with emails and promotions.

At the same time, users are constantly seeking solutions to their problems, and they'll happily provide their information if they believe they've found a resource or the solution itself. The trick is to meet your prospects where they are, by creating the "right" lead-gen forms.

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What Is Content Creation? Steps to Create Amazing Content

Put simply, content creation is the creation of new content. Online content can be blogs, e-books, videos, or images. While creating content may seem simple enough, making amazing content is a different story.

So how do you create amazing content?

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These Web Design Elements Stood the Test of Time and Will Convert

Design trends always come and go. When it comes to websites, we’ve all but forgotten the era of busy page layouts from the turn of the century, and the Flash-enabled sites of the early 2000s are at best, a distant memory. Although those trends are gone, these "ancient" sites played an important role in establishing modern web elements conventions that consistently convert website visitors.

If you want to know how to convert website visitors, look to the past and use these time-tested web design elements.

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