Everyone wants a website that’s attractive. But having one that’s attractive AND and successfully nudges visitors down the conversion path is a different story. A website can be beautiful but ineffective. Remember that it must drive sales and leads. Before you plan a website redesign, incorporate these web design best practices into your strategy.
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The Americans with Disabilities Act (ADA) was signed into law in 1990. It prohibits businesses and public institutions from discriminating against people with disabilities. Back in the ‘90s, this primarily led to ramps and handicapped parking spaces.
At the same time, the internet was introduced and grew as a mainstream service, necessitating accessibility standards that would allow everyone to use the worldwide web regardless of ability.
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